eCommerce SEO Controls
Connecting shoppers to products is the objective of an effective search merchandising
strategy. Online merchants have a unique opportunity to take advantage of Search
Engine Optimization (SEO) tactics throughout their entire website, which could have thousands
of product pages. OrderDynamics provides total control, at a per-product level,
of how search engines will "see" your product pages and content areas so that you
can optimize these pages for popular search keywords. Using sophisticated controls
to manage search across multiple branded eStore websites, search engine visibility
is drastically increased allowing you to rank more times in the search engine results.
"OrderDynamics clients have access to enterprise level search engine marketing features that automatically control all aspects
of SEO on a product-by-product basis. Because visibility jumpstarts success."
eCommerce SEO Features:
- SEO Optimized Initial HTML Implementation
- Routine "Search Engine Optimization Quality" Scan and Correction
- Per-Product keywords, meta descriptions, page titles, page file names, alt image attributes, and more
- Domain Masks for Micro-Sites w/SEO controls
- Product Pages search optimized for category and file names
- Customized Product Landing Pages based on Keyword
- Powerful website search to ensure products are found (even when spelled wrong)
- Real-Time SEO Referral Metrics (Traffic Source, Pay per Click, Advertising)
- Web Analytics (For example: Google Analytics, WebTrends, Omniture)
- Automated Shopping Search Engine Integration (Google Base, Shopping.com, Shopzilla, Price Grabber)
- Direct Webpage Access & Content Management System (CMS)
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